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The AI Era in Advertising and Search: Strategic Responses to the Evolving Content Marketing Landscape
Approximately 25.88 million people, representing 50.5% of South Korea’s 51 million mobile phone users, have installed at least one generative AI application such as ChatGPT, Wrtn, or Perplexity.[1] Generative AI…
Kakao to Release Four Commercial Language Model ‘Kanana 1.5’ as Open Source
Kakao announced on the 23rd (KST) that it has released four versions of its self-developed AI language model, Kanana 1.5, as open source. On that day, Kakao publicly released the…
Naver to develop Thai-specific LLM
Naver Cloud accelerates its entry into the Southeast Asian sovereign AI market. Naver Cloud announced on the 23rd (Korean time) that it has signed a business agreement for joint development…
South Korea Bets on Open Source to Lead Autonomous Mobility Innovation
Research on activation of open source for mobility innovation. The SDV market grows annually by 19.47% and autonomous driving by 22.75% on average The global mobility industry is rapidly transitioning…
Naver to Launch ‘ADVoost Shopping’ to maximize shopping ad performance by AI Automation
Naver announced on the 22nd that they will introduce ‘ADVoost Shopping’ in open beta, utilizing AI technology to increase the efficiency of shopping advertising campaigns and reduce operational burdens. Last…
Seoul Digital Foundation to Launch ‘Seoul AI Foundation’
Seoul Digital Foundation carried out a complete reorganization as an ‘AI-centered’ organization. On the 21st (Korean time), the foundation held the inauguration ceremony for ‘Seoul AI Foundation’ at the Seoul…
Naver Cloud unveils AI video analysis service, Editing time reduced by 1/15
Naver Cloud has unveiled a groundbreaking technology that reduces video editing time by 15 times compared to the existing time through AI-based video analysis services. Naver Cloud announced on the…
Expecting a 77% decrease in the hiring of junior developers in the Korea… How developers can survive?
Prospects for changes in SW developer recruitment and generative AI Startup investment in 2023 decreases by 65%, developers job market hit hard According to a report released by the Software…
AI that grows twice as fast every 7 months? Experts are optimistic, while the general public is concerned about the…
SPRi AI Brief May 2025 Issue MCP vs A2A: Ignition of competition for standardization of AI agent protocols among global companies Global AI companies are actively participating in the AI…
Eastsoft launches AI search engine ‘Alan’ Chrome extension
Eastsoft announced on the 21st that they have released a Google Chrome browser exclusive ‘Alan Chrome Extension’ that makes it even more convenient to use their AI search engine service…
Why can AI that learned ‘A’s mother is B’ not recognize ‘B’s child is A’? Google DeepMind research publicized
On the generalization of language models from in-context learning and finetuning: a controlled study Generalization ability of large language models: AI vulnerable to inverse relationships during fine-tuning. Large language models…
